OUR PROCESS

It's been a few months since we started developing this pair.

After our first release, we spent a lot of time reading feedback, looking at what people liked, and being honest about what could be better. Instead of rushing another drop, we went back to the drawing board and focused on improving the details that mattered most.

We went through multiple revisions before we felt this denim was ready. Every sample taught us something. We refined the fit, adjusted the proportions, upgraded the hardware, and searched for a fabric that felt better to wear without losing the structure we wanted.

For V2, we introduced a new selvedge denim that feels lighter and more comfortable while still holding its shape over time. We also upgraded the buttons and refined the fit to create a cleaner silhouette that stays true to the look we originally envisioned.

Throughout the process, we continued wear-testing each revision, making small adjustments until everything came together. The goal wasn't to completely reinvent our denim; it was to improve every part of it based on what we learned from our first release.

We'd rather spend extra time refining a product than release something that doesn't meet our standards.

This is V2, built from feedback, refined through patience, and made to be worn every day.